LinkedIn isn’t just a professional network. It’s also a job listing website, networking tool, and a place to display your résumé. Did you know that 98% of recruiters and 85% of hiring managers use LinkedIn to find candidates?* LinkedIn is a great resource that can be used in many ways. If used properly, you could be on your way to the job you’ve been searching for. Follow these 5 tips for using LinkedIn in your job search:
1. Optimize your profile. Just like your traditional paper résumé, you should create and polish your online résumé. Proofread your profile to make sure there are no typos, spelling errors, or inconsistent tense. Utilize the features that are unique to this online format. If you have a website or portfolio, upload it or link to it. Highlight your skills and areas of expertise by adding them to the skills section. Add a strong headline and upload a professionally appropriate photo. State any certifications you have, organizations you’re part of, awards you’ve received, or volunteer work you do.
2. Expand your network. Once you’ve created a professional online profile, connect with people who you have existing relationships with. Start building your network with family, friends, and past and present coworkers. These existing connections could lead to new ones!
3. Connect the dots. LinkedIn is all about making connections. Join groups in your field or industry. Follow news, companies, and schools you have an interest in or relationship with. These networking opportunities allow you to connect with others in your field. You never know who you might meet or what might happen next.
4. Search for jobs. With an established profile and online presence, you’re ready to start your job search. In the job section on LinkedIn, use the advanced search to narrow by region, industry, and experience level. Whether the job posting allows you to apply through LinkedIn or through their website, always do thorough research first. Save job postings to allow yourself some time, whether it’s a few hours or a day, to determine if it’s the right position for you.
5. Submit your application. If you’ve decided to apply to a certain position, you may be allowed to submit it directly through LinkedIn. If you do this, be sure to customize your submission. Upload a PDF of your résumé and cover letter that’s specific to the company and position.
It’s not enough just to have the right training and skills. In today’s digital world, it’s expected that you have a professional online presence.
If you want your résumé, both online and offline, to be the best it can be, Charter College offers career services to help you in finding a job in your field. We give our students and graduates career planning guidance, including résumé workshops, employer networking, job fairs, and interview practice. Get started today!